by Elaine | Blog, Rethinking Your Business, Starting Your Business
There are few things in life that bring more joy than doing work you love. When we feel fulfilled and appreciated, our entire psyche undergoes a positive shift. Finding our “sweet spot,” doing work that lights us up and that others value, blurs the distinction between...
by Elaine | Blog, Rethinking Your Business, Starting Your Business
No matter what kind of solopreneur business you have, if you want to be successful, you must accept—no, embrace—the fact that you’re in sales. Unfortunately, pushy and obnoxious salespeople have created a sleazy, cheesy stereotype, and the thought of selling makes...
by Elaine | Blog, Rethinking Your Business, Starting Your Business
My last post was all about the ultimate objective of every business—to sell our products or services. If we don’t, we won’t stay in business! So why do so many of us feel uncomfortable about selling? Because we’ve been on the receiving end of too many canned sales...
by Elaine | Blog, Rethinking Your Business, Starting Your Business
Yogi Berra captured it perfectly: “If you don’t know where you’re going, you’ll end up someplace else!” Unless you know what your objective is, you’re not going to achieve it. If you don’t know where you want to end up, you’ll have no idea how to get there. What...
by Elaine | Blog, Rethinking Your Business
What do you do when you realize your solopreneur business has lost momentum? Sure, you still get clients from time to time, but the pace is really slow. You know you offer services that people need, so it isn’t that. But it’s something. Recognizing that you need to do...
by Elaine | Blog, Overwhelm, Rethinking Your Business
If there’s anyone who lives with constant stress, it’s today’s solopreneur! The very definition means that you’ve taken on the responsibility for running your business single-handedly! While having your own business can be very rewarding, allowing you to do work you...